@whatisloveteens

In February, I designed a powerful social media campaign for @whatisloveteens, aimed at raising awareness about teen dating violence during Teen Dating Violence Awareness Month. Leveraging my expertise in social media strategy and content creation, I crafted three distinct posts tailored for Facebook, Instagram, and TikTok, each optimized to resonate with its respective audience and platform nuances.

The Facebook post was designed to encourage thoughtful discussions, utilizing engaging visuals and informative captions to spark conversation among users. On Instagram, I leveraged visually compelling imagery and concise messaging to capture the attention of younger audiences, fostering awareness through impactful visuals and concise messaging. For TikTok, I tapped into the platform's dynamic and creative nature, developing a video-based post that conveyed the campaign's message in an engaging and relatable format for Gen Z viewers.

Through strategic post scheduling and targeted outreach, the campaign garnered significant engagement and interaction, effectively raising awareness about teen dating violence among a diverse audience across multiple social media channels.

  • Illustration of a concerned person comforting another who appears distressed, with text about teen dating violence. Key signs include isolation, constant monitoring, injuries, and verbal abuse. A call to "break the silence" is included, along with a decorative plant and table on an orange background.

    Facebook

    Did you know many teens experience dating violence? It’s time to break the silence. Isolation from friends and family, constant monitoring and control, unexplained injuries or changes in behavior, verbal abuse or humiliation – these are not normal aspects of a healthy relationship. Join us in raising awareness and taking a stand against teen dating violence. #TeenDatingViolenceAwareness #BreakTheSilence #HealthyRelationships

  • Infographic about teen dating violence. Text reads: '1 in 3 teens in the U.S. experiences some form of dating violence. It's time to break the silence and spread awareness.' Includes icons of three figures, highlighting one in orange and two in blue. It lists signs of dating violence: excessive jealousy, controlling behavior, isolation from friends, physical or verbal abuse. Has a footer with '@WHATISLOVETEENS.' Background is beige with orange and blue accents.

    Instagram

    Excessive jealousy, controlling behavior, isolation from friends, physical or verbal abuse – these are not signs of love. Did you know 1 in 3 teens in the U.S. will experience some form of dating violence? It's time to break the silence and spread awareness. Know the signs, take action. #TeenDatingViolenceAwareness #BreakTheSilence #HealthyRelationships @WhatisloveTeens

Unsure if what you're experiencing is normal? Excessive jealousy, controlling behavior, isolation from friends – these are signs of teen dating violence. Join us in spreading awareness and breaking the silence. #TeenDatingViolence #KnowTheSigns #BreakTheSilence